Week 3 Part 2:
               Business websites and Social media
Buckle
https://www.buckle.com
The buckle does have an Instagram link and display on their website. The Link on the website is very much used. Last Instagram post was at 6PM 2/11/19. In my opinion, Buckle is using its social media very well. The posts are fashionable and up to date plus, you can order from their install page.
Macy’s
Macy’s has links to all their social media at the bottom of their website. Easy to access and stay connected as to what’s going or what sales are coming up. I would say the links are well used their last post on facebook was 2/11/2019.
American Eagle
At the bottom of the website, the page is the links to all social media accounts and they even have their own hashtags which are smart because a lot of people search hashtags on social media these days plus, it’s a way to get more followers as well. The links and hashtags are well used for AE. AE’s last post on Instagram was 2/11/2019 and had about 19000 likes.
Zumiez
I was surprised because Zumiez does not have any links to their social media on their website but they do have a popup so you can enter your email but, I am not sure how effective that is because most people don’t want any more junk emails. Zumiez does have an Instagram and the last post was 2/11/209 and got about 3,000 likes.
ModCloth
ModCloth has a get connected link on their website. Modcloth is very active on social media and their app is great and easy to shop from. Their last Instagram post was 2/11/19 and has about 5,000 likes. 

I would say that all of these 5 retail stores are using their social media daily and trying to be creative and advertise there new products, new lines and using plenty of hashtags. I think that it's pretty clever that American Eagle created their own hashtag and has them advertised their website.  ModCloth and Buckle are probably two of my favorite Instagram pages out of these 5 companies.  After analyzing these 5 businesses social media pages  I have to say that each business puts a lot of effort into promoting their company and from working in a retail boutique I know it's not always easy to create a great post. It takes a lot of time and effort, things have to fit well together and you have to creative with the caption as well.  With social media being so popular now it has definitely changed the way people shop and also created more jobs. 


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